Coinbase will add cryptocurrency that is meme-based (DOGE, +13.42%) towards the U.S. cryptocurrency exchange’s offerings, CEO Brian Armstrong said regarding the company’s Q1 earnings call.

Software engineers Jackson Palmer and Billy Markus launched dogecoin in 2013 being a joke to mock cryptocurrencies nature that is’ speculative engage a wider market than bitcoin (BTC, -2.98%). The company’s logo featuring a cheery looking Shiba Inu, a tiny searching that is japanese, initially drew a tiny but loyal following, although its price languished at under a penny until previously this present year.

A series of tweets by billionaire Elon Musk have sent dogecoin’s price soaring as high as $.71 on May 5, although it fell under $.40 right after amidst a cryptocurrency pricing freefall in the last six days.